What is the Significance of Internet Marketing in Kenya. Read more on why marketers in Kenya desperately need to use various internet marketing strategies to remain relevant in their business.
What is marketing? Without sticking to any set defined by the scholars, I will say marketing is getting a product or service to be known or seen by the esteemed client. Here me well this is not a definition of Aristotle or Socrates but a ‘mama Mboga at Gikomba’. Put my tomatoes where they can be seen and pap! I got a buyer and that is internet marketing.
Marketing has for so long been a great budget allocation for corporate who compete for prime positions and channels. This drains the common man or an SME that cannot afford the muscle in the contest.
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